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in Events / 08.08.2024

Borderlands is now in cinemas!

Borderlands - one of the most anticipated films of the summer is in cinemas today!

Based on one of the best-selling videogame franchises of all time, this action-adventure-comedy follows Lilith (Cate Blanchett), an infamous treasure hunter with a mysterious past, who reluctantly returns to her home planet of Pandora to find the missing daughter of Atlas (Edgar Ramírez), the universe’s most powerful S.O.B.

She forms an unexpected alliance with a ragtag team of misfits ― Roland (Kevin Hart), once a highly respected soldier, but now desperate for redemption; Tiny Tina (Ariana Greenblatt), a feral pre-teen demolitionist; Krieg (Florian Munteanu), Tina’s musclebound, rhetorically challenged protector; Dr. Tannis (Jamie Lee Curtis), the scientist who’s seen it all; and Claptrap (Jack Black), a persistently wiseass robot.

These unlikely heroes must battle alien monsters and dangerous bandits to find and protect the missing girl, who may hold the key to unimaginable power. The fate of the universe could be in their hands ― but they’ll be fighting for something more: each other.

Long before producing the film, Ari Arad, whose credits include the recent hit Uncharted, had enjoyed playing the game upon which it’s based, calling it “cool and weird, and one of the more exciting and emotional games I’ve experienced. The game is action-packed but there’s a sweetness to it, which I thought was unique.”

Another key figure in Tiny Tina’s life is her stalwart, hulking, and loyal bodyguard Krieg. “It’s a bizarre relationship,” says Roth, “because both Tiny Tina and Krieg have been discarded. They are two misfits who take care of one another; there’s love and acceptance between them, in a big brother-little sister type way. Tiny Tina can take care of Krieg when he needs it, and he can and will kill anyone to protect her. The film is very much about the family you choose; within that family you learn to sacrifice and that’s when you are at your strongest.”

“The difference between Krieg and all the other Psychos is the soft spot in his heart he has for Tiny Tina,” says Florian Munteanu, who is best known for portraying fearsome boxer Viktor Drago in Creed II and Creed III.

According to Roth, it’s a perfect fit between actor and role.Florian grounds Krieg in a way I didn’t know was possible. He brings real humanity and multiple layers to a character that on the surface seems totally insane and savage.”

Principal photography took place in Budapest, where the BORDERLANDS art direction teams, led by production designer Andrew Menzies, constructed Pandora from Hungary’s unique geological features and from inside Budapest’s formidable sound stages.

There, they brought to life Pandora’s mix of the wild American West, humor, and an epic fantasy space adventure.

Budapest provided impressive otherworldly locations, heightened by director of photography Rogier Stoffers’s striking cinematography, including rock quarries, mines, and underground tunnels.

Production also took over the whole of Stern Studios. “I love that we got to invent everything,” comments Roth. “It’s a lawless world, where everyone is figuring out how to just survive.”

Award-winning filmmaker Eli Roth made his directorial debut in 2002 with the hugely successful film Cabin Fever, and his follow-up titles – Hostel, Hostel Part II, Knock Knock, and Death Wish – have earned him critical praise and a reputation as a true innovator in the horror space.

Prorom distributes Borderlands in Romania, Hungary, Czech Republic, Slovakia and Bulgaria.




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in Events / 14.05.2024

Richard Linklater's Hit Man will open the 2024 American Independent Film Festival

The American Independent Film Festival (AIFF) returns for the 8th edition with the latest and most appreciated independent productions made in the USA, which will be able to be seen between June 7 and 13 in Bucharest and, for the first time ever, in the magical setting of Bran Castle, on June 7 and 8.

For the first time in the history of the festival and Bran Castle, AIFF 8 organizes special screenings on June 7 and 8, in the castle courtyard.
The proposal of AIFF 8 is to reconnect the Romanian public, but also potential foreign tourists, with the beauty of the open-air cinema, accentuated by the unique setting and the breathtaking atmosphere of one of the most beautiful places in Romania.

"AIFF 8 continues its mission to offer the Romanian public films that are more than just entertainment, to mediate the dialogue of the public with the filmmakers, to cultivate the experience of watching cinema films as a social event, in the middle of the community and to use the cinema as an opportunity to connect and communicate with others, including by popularizing some social causes to which the festival donates, as every year, the proceeds from ticket sales.", says Cristian Mungiu, director of AIFF.

The Prorom title Hit Man (directed by Richard Linklater) will open the festival, on Friday, June 07, both at Cinema Elvire Popesco in Bucharest and outdoors, in the courtyard of Bran Castle.

Richard Linklater, one of the most important contemporary American directors is known to the public, among others, for the series Before Sunrise (1995), Before Sunset (2004) and Before Midnight (2013) and for the ambitious film project Boyhood (2014) filmed throughout 12 years.

Oscar-nominated director Richard Linklater's sunlit neo-noir stars Glen Powell as strait-laced professor Gary Johnson, who moonlights as a fake hit man for the New Orleans Police Department.

Preternaturally gifted at inhabiting different guises and personalities to catch hapless people hoping to bump off their enemies, Gary descends into morally dubious territory when he finds himself attracted to one of those potential criminals, a beautiful young woman named Madison (Adria Arjona).

As Madison falls for one of Gary's hit man personas -- the mysteriously sexy Ron -- their steamy affair sets off a chain reaction of play acting, deception, and escalating stakes.

Co-written by Linklater and Powell and inspired by an incredible true story, Hit Man is a smart existential comedy about identity that premiered at Venice and was selected at Sundance.

Hit Man is distributed by Prorom in Eastern Europe.




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in Events / 23.02.2024

Cat & Dog - the adventure starts today in cinemas!

Cat & Dog / Chien et Chat is in theaters today! A comedy for the whole family, with Reem Kherici, Philippe Lacheau and Franck Dubosc!

Monica is the owner of an influencer cat named Diva. Jack is a thief who stole a huge and priceless ruby, but the ruby was accidentally swallowed by Chichi, a stray dog.

Through an unfortunate chain of circumstances, Monica and Jack find themselves separated from their pets who fly off to an unknown location... The adventure begins!

Directed by Reem Kherici, Chien & Chat is now in cinemas!




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in Events / 12.01.2024

The Hunt is On! Open Season is now in cinemas!

From this weekend we invite you to the cinema to start the year with a smile on your face! The comedy Open Season can be seen from January 12 exclusively in cinemas!

In a village without history, a dream house surrounded by nature is for sale. For Simon and Adelaide, cramped in their Parisian apartment with their two children, it's the perfect opportunity to go big jump and leave the crowded city.

But the dream quickly turns into a nightmare when they realize that their friendly neighbors use their garden… as a hunting ground! Between neighbors, war is declared!

The film is directed by Frédéric Forestier and Antonin Fourlon and stars Hakim Jemili, Camille Lou, Thierry Lhermitte, Jean-François Cayrey, Didier Bourdon and Chantal Ladesou.

Prorom wil release Chasse Gardee / Open Season in Romania on January 12. In Hungary it premiered on January 4.




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in Events / 01.12.2023

Only 3 Days Left – now in cinemas

The team that brought you comedies like Alibi.com, Babysitting and Superwho returns to the cinema with a new comedy: Only 3 Days Left!

Only 3 Days Left is directed by Tarek Boudali and stars Tarek Boudali, Philippe Lacheau, Julien Arruti, Vanessa Guide, José Garcia, Reem Kherici, Rossy de Palma, Élodie Fontan and Chantal Ladesou.

Rayane, a clumsy yet well-meaning cop discovers his wannabe reality-TV star grandma has been kidnapped by a Mexican drug cartel who give him only 3 days to deliver an impossible ransom. With his loyal team by his side, the unlikely hero will embark on an insane globe trotting mission across France, Abu Dhabi and Mexico to save her.

The Director and the star of the movie Tarek Boudali about his film: “The idea was to make an American-style comedy. We needed spectacular sequences. And because I wanted to parody Mission: Impossible, and especially the scene in which Tom Cruise scales the famous Burj Khalifa in Dubai, I chose Abu Dhabi and the Conrad Towers, which are as high as the Eiffel Tower”.

Philippe Lacheau about his character and the resemblance with David Guetta: “I was skeptical at first. I wondered about what I would look like. After a session with the hairdresser and makeup artist, I realized that there was some resemblance. It was nice having all those people dance in front of you. You’re surrounded by pretty girls in bathing suits, everyone applauds you, and that’s a DJ’s daily life. I experienced it and it wasn’t unpleasant. Even after they announced “Cut”, the extras screamed: “David Guetta!”. I make a good pathological liar”.

3 jours max / Only 3 Days Left is now in cinemas.




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in VOD & Home Entertainment / 26.10.2023

Fool’s Paradise is now available on HBO Max

Fool's Paradise the satirical comedy film written and directed by Charlie Day in his directorial debut is now available on HBO Max.

A down on his luck publicist gets his lucky break when he discovers a man recently released from a mental health facility looks just like a method actor who refuses to leave his trailer. With the help of a powerful producer, the publicist helps the man become a huge star, even marrying his beautiful leading lady.

Their adventures lead them to cross paths with drunken costars, irreverent unhoused action heroes, unpredictable directors, super agent, and power-mad moguls. Fame and fortune are not all they're cracked up to be, and the two men must fight their way back to the things that matter the most.

The film stars: Charlie Day, Adrien Brody, Jason Bateman, Jason Sudeikis, Jillian Bell, Jimmi Simpson, Kate Beckinsale, Katherine McNamara, Ray Liotta, Travis Fimmel.

Fool's Paradise is now available on HBO Max.




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